What is the CEO’s role as “CCO — Chief Customer Officer” in these challenging times?

I started thinking about this for each of my clients.

I thought, “What could the CEO do right now for the top 10 to 100 customers?”

What could the CEO do that would BLOW the…

No matter what industry you are in, the game of sales has changed. As I always say, “Good selling is good selling,” but there are some changes we all need to make to continue to bring in new business and more business from existing customers. …

I have always had a creative side to me.

Many of you don’t know this, but I was actually an art major in college (yes the sales gene has always been with me but I also have that creative gene too).

One of the reasons I love sales so much…

What is a Mutual Action Plan?

A Mutual Action Plan (MAP) is a coordinated, strategic plan that smooths the way for buyers to make a purchase from you.

This is a living document, created by the seller’s team with buy-in from the customer, that all parties use to define exactly what needs to happen, by when…

It’s great to give to your family, friends, and clients. But the most important gift is the gift of taking care of yourself. By giving yourself this gift, you could increase your sales more than ever before.

Here are the books I mention in the video:

Want more ideas? Want to share your ideas? Connect with me on LinkedIn and let me know you read this blog!

Alice Heiman

Alice Heiman and her team incorporate the newest research and best practices to provide sales strategy that increases the value of your company.

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